The Diamond Days Story

Through our endless love of diamonds and gold, thus paved the foundation for us to create our concept boutique of High Luxury, Bespoke and Custom made jewellery pieces, under Diamond Days, Private Jewellers. With our roots well entrenched, over the last century in the South African Diamond and Gold industry, and as 4th generation family jewellers, our core mission is to personally assist clients on a one on one basis to tailor make to their individual needs, that perfect Diamond Engagement Ring or Piece of Fine Jewellery all within their means.

We have access to the best, most luxurious diamonds locally and abroad, having all of them ethically sourced and certified. Added to that, from all our travels, and being privy to the most exclusive jewellery in the world, we wanted to share this beauty together with our own designs, with our clients, and so grew our Fine Diamond Jewellery portfolio.